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Jobs at AuPairCare

AuPairCare is dedicated to connecting people and cultures, and that starts with our staff. From our San Francisco headquarters to local field offices, our success is due to our staff’s passion and motivation. If you are a hard-working individual ready to make difference at a global company, we invite you to learn more about roles within the organization and our current openings.

Director of Marketing & Communications

The Director of Marketing & Communications is a seasoned professional with proven experience in user acquisition, conversion, and retention.  She/he will have a successful track record of developing and leading online and offline marketing initiatives and cohesive marketing messaging to both domestic and international audiences. 

The ideal candidate is comfortable presenting their strategic marketing direction to leadership and is very hands on with building enthusiasm and support with their team and the business as a whole to embrace marketing campaigns and promotions.  This individual will exude a positive and passionate mindset as they market this amazing cultural exchange program and will work across divisions with IT, Operations, Sales, Field Staff and Corporate Marketing to achieve aggressive lead and conversion goals.  

Duties and Responsibilities

  • Create and execute a global marketing strategy to drive revenue growth and confidently convey that strategy to AuPairCare/Intrax Leadership team. 
  • Responsible for all print and online marketing communications. Thorough assessment of all print collateral (brochures, tri-folds, mailers..) and online assets (website, landing pages, blog, digital ads, email templates)
  • Lead all aspects of SEM, PPC, and paid campaign management with Google Adwords, Facebook, Instagram, and other online advertising including: planning, bid management, ad creation, keyword expansion and performance monitoring for both domestic and international campaigns. Drive optimization and testing of all advertising creative, landing pages, conversion funnels, and goals. 
  • Responsible for directing SEO and UI optimized website strategy that delivers a smart and effective user experience.  Plan weekly updates of fresh content (articles, blogs and operational updates) via Drupal and web traffic analysis via Google Analytics and Amplitude.  
  • Continue to refine campaign measurement standards/ROI and translate web analytics and campaign data into priorities for site enhancements.
  • Manage the lifecycle of AuPairCare’s entire email marketing communications strategy.  Overseas all email campaign and notification marketing and all customer information in Salesforce, Marketo and relevant databases.  Oversee relevant privacy, GDPR, and opt-out updates.
  • Manage social media strategy, calendar, and dissemination of positive user-generated stories, advocacy updates, lead gen campaigns.
  • Lead management team in all crisis communication efforts.  Working with crisis communication firm and legal on messaging and ensuring all internal parties are apprised of situational updates and our response is timely and consistent across mediums.
  • Listen to the customer, soliciting feedback from the call center and matching teams to understand the pulse of the customer and identify unmet needs, and to improve customer experience.  
  • Be the brand ambassador - leading the development and delivery of positive brand stories across all marketing channels. Responsible for positive review strategy (TrustPilot, Yelp, Google etc..)  
  • Support the Field and Regional Managers in developing compelling grassroots marketing initiatives to harness the power of the 200+ Area Director team to marketing the au pair program in the local community.
  • Manage all vendor and contractor relationships and agreements.  Overseeing project deliverables, timelines, invoices, and pre-approved budgets.
  • Manage the marketing budget and purchase order approval process with accounting. Proactively providing mid-month and quarterly spend updates.
  • Professional development and positive/proactive feedback/motivation for the marketing team.

Required Experience

  • BA/BS in marketing, business communications, or related field. 
  • 10+ years of progressive online and offline marketing experience in a senior management position. 
  • Travel required for key training and strategy sessions.

More Details

  • San Francisco, CA Headquarters position.  Position is hybrid with planned work days in the office and work from home.  
  • Enjoy a generous au pair childcare discount

 

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International Admissions Specialist

AuPairCare is currently seeking a skilled and experienced International Admissions Specialist to join our team. Reporting to the Director of International Admissions, this position is responsible for developing and managing important international partner relationships, quality au pair candidate recruitment, and timely au pair arrivals. This position offers international travel and is WFH office for remote candidates or hybrid office environment for candidates in the San Francisco Bay Area.

Duties and Responsibilities:

  • Managing a region of overseas partner relationships
  • Ensuring quality recruitment of candidates thru careful review of applications
  • Maintaining compliance with Department of State and AuPairCare quality standards
  • Responding to customer service inquiries from our field staff and headquarters team
  • Handling pre-arrival au pair logistics, including arrival date changes and match withdrawals
  • Assist with special projects such as newsletters, contests, and training initiatives
  • Achieving recruitment goals and supporting growth in target markets

Qualifications:

Required:

  • Strong organizational skills and ability to meet deadlines in a high-volume, fast paced environment
  • Experience developing & maintaining long-distance, collaborative relationships via telecommunications
  •  Ability to travel internationally and/or domestically when required
  • Friendly, positive attitude and cross-cultural sensitivity
  • Demonstrated analytical and problem-solving skills in the work place
  • Proficiency in Microsoft Office and database software
  • Bachelor’s degree

Preferred:

  • Participation in cultural exchange program; working, studying or living abroad
  • Proficiency in a second language, preferably Spanish or Portuguese
  • Salesforce customer relationship management
  • Account management experience

This is a full-time position. The rewards include a competitive salary and benefits package. Perks at AuPairCare.

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Area Director - Multiple Locations

AuPairCare Area Directors provide local support to families and au pairs participating in our live-in childcare program. Please check below for open Area Director locations.

  • North Orange County, CA
  • West Harrisburg, PA
  • Lehigh Valley/Poconos/Easton, PA
  • Cincinnati and Dayton, OH
  • Fayetteville and Southern Pines, NC
  • Rhode Island
  • Howard & Carroll County, MD
    Nashville, TN

*****

This is a great opportunity for individuals who enjoy meeting and working with people from other countries and cultures. 

  • Flexible schedule in a part-time, work from home position offering great rewards
  • Expand your knowledge of cultures worldwide and develop lifelong connections
  • Receive gratification by helping others with their childcare needs and relationship development
  • Change the lives of individuals making a yearlong commitment to live in the US
  • Get to know your local community and it's childcare needs
  • Take the opportunity to host your own au pair with a generous company discount and experience the au pair program first hand
  • Build your local cluster and enjoy exciting financial bonuses and reward vacations

AREA DIRECTOR JOB RESPONSIBILITIES

  • Conduct an in-home interview with each prospective family
  • Conduct an orientation upon the arrival of a new au pair
  • Provide yearlong support for both the family and the au pair
  • Organize monthly cultural events 
  • Network within your community and engage in grassroots marketing and community events
  • Provide interim housing for displaced au pairs in emergency situations

AREA DIRECTOR REQUIREMENTS

  • Bachelor’s Degree or equivalent experience
  • Excellent communication skills and problem-solving abilities
  • Possess marketing and sales skills
  • Submission of formal reports and maintaining a record of personal contact on a monthly basis
  • Recruitment of potential host families

To apply to join our local team, please submit a resume and cover letter including home address to AuPairCare at resume@aupaircare.com. In the subject line of your email, please include your name, city, and state. Your information will be shared with the appropriate Regional Manager, who will contact you directly if there is an opening for which your skills are a match.

Au Pair Opportunities

Are you interested in becoming an au pair in the U.S.? Please register and fill out our short online application. Once you complete this form you can learn more about the program, speak with an AuPairCare Representative in your country and begin to fill out your profile. If you are an American citizen, you are not eligible to become an au pair within the United States, but you can learn about becoming an au pair abroad via the AuPairCare Germany Program.

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Overseas Partners

If you are interested in becoming an AuPairCare recruiting partner, please fill out the contact us form on the Intrax website.